Leading beyond limits. Coaching for the impossible.

Roy, founder and sr. partner has founded companies, driven start-up to scale ups as well as large digital transformations. He has faced and challenged all  kinds of ‘impossible‘, ‘tried this before‘ or ‘you are crazy’. He managed to get outcomes against all odds. This success didn’t come overnight. It’s a testament to a profound personal journey. From a country side guy, Roy has grown over the years to a skipper in the Mediterranean, then later competing in sailing across the globe, becoming a Yachtmaster Ocean, moving to Sweden, starting companies, and becoming a licensed swimming instructor. His personal mantra, “YES, we can” (or at least, “YES, we can give it a go, try it out”), isn’t just a catchy phrase; it’s a deeply ingrained philosophy that permeates his coaching approach. He doesn’t just tell you it’s possible; he empowers you and your team to believe it and then equips you with the strategies to achieve it.

This is why you should hire Roy as your coach.

You’re a team of accomplished leaders, yet in today’s relentlessly evolving landscape, the ability to not just adapt but to break through limitations is paramount. You’re looking for more than incremental improvement; you’re seeking a catalyst for truly transformative growth. That’s where Roy Frijters comes in.

Roy isn’t your typical executive coach. As the founder and Senior Partner of Movero, his background is forged in the fires of real-world execution. He’s not just studied leadership; he’s lived it, having:

  • Founded companies from the ground up.
  • Driven startups to successful scale-ups.
  • Driven large digital transformation, mergers, and expansions
  • Been a digital/tech executive

What truly sets Roy apart is his proven ability to confront and conquer seemingly insurmountable obstacles. He has a track record of taking on the “impossible,” challenging the “tried this before” mentality, and proving the “you are crazy” naysayers wrong – consistently delivering exceptional outcomes against all odds.

The impact on your leadership team 

Partner with Roy as your coach to

  • Create a shift in mindset: Embracing a “can-do” attitude that permeates every challenge and opportunity.
  • Unlocking untapped potential: Identifying and overcoming ingrained limitations and self-imposed barriers.
  • Enhanced strategic agility: Developing the capacity to navigate uncertainty and seize bold new directions.
  • Strengthened resilience: Building the mental fortitude to persevere through setbacks and emerge stronger.

Hiring Roy Frijters as your executive coach isn’t about bringing in a consultant with theoretical knowledge. It’s about partnering with a seasoned leader who has consistently demonstrated the ability to turn audacious visions into reality. He brings a unique blend of entrepreneurial drive, strategic insight, and an unwavering belief in the power of possibility.

Are you ready to infuse your leadership team and your entire company with that same “YES, we can” spirit? Let’s explore how Roy’s unique experience and powerful coaching approach can unlock the next level of success for your organisation.

We know that life’s challenges are unique and complex for everyone. Coaching is here to help you find yourself and realize your full potential.